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Even though the metric system is logical and easy to learn, 310 million of my countrymen persist in using the antiquated English system. As a result, technical writers need to be aware of localization-related problems that can crop up.
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Ten years ago this summer I was laid off from the my first real tech comm job -- the one I held for 23 years. Since then my professional life has changed a lot. Though I couldn't have imagined it at the time, in many ways it's changed for the better.
The Jedi master a model for Tech Comm provides.
The Twitter chat #tcchat20 was shut down this week, representing a terrible missed opportunity for our profession. Why did we let it happen, and where can we find a forum to discuss tech comm topics?
Our audience, specifically in the way it views technology, has changed. Does this mean that technical writers are obsolete? Only if we refuse to change our stripes. Based on Ellis Pratt's talk at the recent STC Summit.
From my talk at the STC Summit: In an age where technology is ubiquitous and is used by everyone, flabby content no longer cuts it. We have to write in a new way to describe new things to new audiences. To guys like George Jetson.
Can it be a coincidence that one of the top tech comm voices and one of the top marketing voices are using the same word -- conversation -- to describe the two fields? Let's all of us -- technical communicators and marketers, along with content strategists -- have a conversation.